What is the 4th Dimensi...

My good friend Granison put out this great video… Check it out. Marketing in the Fourth...

Facebook, Twitter, MySp...

It seems that every year or so a new social network pops up, and it become that years hottest marketing tool.  Does that mean you have to let the others die once you are connected to a new social network? Of course not. That is where Ping.fm steps in.  Ping.fm is a tool that...

Once You Write It. Clai...

One seldom touched social marketing vertical is blog aggregators. A blog aggregator is, at its core, a blog search engine; but instead of “spidering” for content it relies on blog writers to deliver content to it. But, what most blog writers don’t realize is that you have to create...

Is Content Really King?...

If you have done any research on search engines and how they work you know that a search engine relies on the copy or text on the web page to know what that page is about. Google can’t listen or watch your video to know what the page is about. Google can’t look at your images. Maybe...

Article Marketing: Wher...

You know that Google loves content, and not just any content – but written content. So, you and/or your employees get serious and start writing good content for you customers.  Maybe you review a product in your service area, or maybe you give out some great tips.  You take...

Are You Saying: “...

One thing that I believe every customer wants when landing on your site is proof that you know what you are talking about. They want something for nothing.  And do you know whrat I say?  Give it to them! I know this goes against your inner shrewd business person, but trust me (come on,...

Avoid “Click Free...

Have you ever gone to a site and took one look…  Then decided to leave because you just didn’t know where to click. I call this “click freeze” where the user just doesn’t know what to click on, so they click on the back button and leave. How can you avoid this?  By having a...

Successful User Experie...

One of your sales reps has just come back from a sales call (if you don’t have sales reps, pretend) and you are in the debriefing meeting.  You are going over how the meeting went and what the outcome was; we can put these outcomes in order of most successful to least successful. Has...

Viral Marketing, Social...

Viral Marketing, Social Bookmarking, Social Networking; what does it all mean? There are so many different types of alternative forms of online marketing now, it is hard to keep them all straight.  It is even harder to figure out which is right for you. Social Bookmarking Social...

Google Local – Untapp...

I would say the most common question that is asked of me is: “How do I get my website on the first page of Google – FAST?” I always respond with Google AdSense. Google AdSense is the program that displays the paid advertisements on the right side of any Google search...